Scoop: Google to lift coronavirus ad ban

Axios logoGoogle will begin to allow some advertisers to run ads across its platforms that address the coronavirus, according to a Google memo sent to clients and obtained by Axios.

Why it matters: Democrats have argued that in banning attack ads targeting President Trump’s response to the coronavirus pandemic, including on YouTube, Google was shielding his campaign in a critical election year.

  • The broad ban had also stopped consumer advertisers, like retail and packaged goods companies, as well as corporate social responsibility advertisers like nonprofits, from running messaging about the virus. Continue reading.